McCoy MotorSports 
Gary McCoy
Dusty Vinson - Driver
Archie Vinson - Driver
 
Marketing 
Proposal 
 

Advertising 
Packages 

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McCoy Motorsports has been successful in developing a winning tradition in stock car racing.  This tradition comes, not only from the cars we field, but also in the cars that we have built for other teams and drivers.  Our shop has turned out over 200 feature wins and numerous championships.  We take the job of racing very seriously; however, we also find time to enjoy the friendships a sport like racing provides.  We work hard to stretch our sponsor's dollars to their maximum return in visual promotion in addition to wins and consistent top finishes. 
 We look forward to an opportunity to discuss how McCoy Motorsport can be an integral part of raising the visibility of your business.   Motorsports events draw more fans that any other venue.  These loyal, dedicated fans strongly support the businesses and products they see on racecars!  Please feel free to contact us for more information on our team and plans for 1999 or to discuss at greater length promotion details and costs. 

The Joyce Julius Television Sponsors Report will follow all teams and sponsors and the amount of dollar recognition that each sponsor receives on televised PARTS Pro Truck events. 
 

McCoy Motorsports Proposal 

FULL CORPORATE MARKETING PACKAGE INCLUDES: 

  • Sponsors logos in the hood and rear quarter panels of truck large logo on tow vehicle
  • Personal appearances at trade shows, retail outlets, fundraisers, board meetings, or other designated activities for autographs and promotions
  • Product/Brand dominance on Driver and Speed Crew uniforms 
  • Product/Brand dominance on race truck, transport truck and transport trailer 
  • Obtain VIP suite at races for company officials/guests at each race or selected races
  • Pit tours of the McCoy Motorsports pit area to visit the team and drivers
  • Advertising in Regional and National Motorsports Publications
  • Show Truck program Use of a Show Truck for advertising, displays, events and shows.
  • 1/2 page B&W display ad in program book for each race (color may be available at some tracks) 
  • Team product merchandising with prominent display of Product/Brand 
  • Display and give away samples, brochures, coupons and advertiser info at race tracks before and after race 
  • Team T-shirt sales with sponsor logo on back 
  • Team Merchandise with sponsor logo sold from Internet website 
  • Links from team website to Sponsor's  website 
  • Internet team can develop a website for sponsor if needed
  • PARTS Pro Series Truck Races - 12 Televised Races
  • NASCAR Slim Jim All Pro Series Car – 10 Races, TV schedule not yet available
  • Winston Cup Car driven in Martinsville, VA race, additional Winston Cup races available
Additional Options:  
Dirt Track Car is also available 
Championship motorcycle & driver (1998 2nd place in points championship) may also be arranged 
 

COMPLETE TEAM ADVERTISING PACKAGE 

  • PARTS Pro Series Truck - All 12 Televised Races
  • PARTS Pro Show Truck for appearances and photo shoots
  • NASCAR Slim Jim All Pro Car - 10 races
  • WINSTON Cup Race Car - Martinsville, VA race
  • Company Logo on Team Merchandising
  • Promotional appearances
  • Marketing Package 
TRUCK ONLY - ADVERTISING PACKAGE 
  • PARTS Pro Series Truck - All 12 Televised Races
  • PARTS Pro Show Truck for appearances and photo shoots\
  • Marketing Package
  • Our Goals, Measures and Targets

  • Our #1 goal is to provide our sponsors with the quality and commitment that makes them return for a another season.
  •  We will reach over 2.5 million viewers in 1999.